The interior and exterior is designed based on Feathers UAE colour scheme and UAE local traditions as well as luxurious feel to it. The concept was to merge the different departments to be able to make the customers flow through the store. The design is based on a grid where the cubes sizes highlight the significance of the product. The cubes can later be adjusted to the required spacing and layout.

 

FEATHERS UAE marks a new era in the luxury goods industry in GCC and the Middle East through Basaeed’s introduction of creative approach of influencing the luxury products with the Arabic and Emirati culture and through using row materials from the region like camel leather, which was firstly used in fashion products by FEATHERS UAE.